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NEW YORK, US: Time Warner Inc's Warner Bros Television Group will relaunch the WB Network as an online video site offering original programming alongside reruns of shows such as "Friends" and "Buffy the Vampire Slayer" to court a new generation of viewers.
TheWB.com targets 16-to-34-years-old viewers with new shows developed by writer and producer Josh Schwartz, known for "Gossip Girl" "The O.C." and "Terminator 4" director McG.
The launch comes as media companies struggle to court a new generation of viewers, who spend as much time watching television as they do sending text messages on cellphones and watching online videos.
Schwartz's "Gossip Girl," for instance, has failed to generate big ratings for the CW Network, but has attracted a loyal following online. The CW Network, which once streamed full episodes of the show on the Internet, decided recently to pull it off the Internet to boost TV viewership.
Schwartz is developing a new show for TheWB.com that "takes viewers to the front of the line and behind the soundboard of a fictional Hollywood rock club," Warner Bros said in a statement.
TheWb.com will also be distributed by Comcast Corp's video-on-demand service and its online entertainment site Fancast.com. The new site will also be available on Time Warner's AOL.
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7effects Headline Animator
Tuesday, April 29, 2008
Polaris, Western Sydney varsity sign MoU
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SYDNEY (AUSTRALIA)/CHENNAI (INDIA): Polaris Software has partnered with the University of Western Sydney for contribution to local capacity building and help address the issue of IT skill shortages in Australia.
New South Wales government's Department of State and Regional Development, which helped Polaris launch its PACE Labs - a software testing automation and performance engineering Center of Excellence - in Sydney last year, would facilitate the partnership.
"The partnership will contribute to international research, skills & workforce building for Western Sydney and work experience & exchange programs for UWS graduates," said Beryl Hesketh, Dean of the College of Health and Science at UWS.
"It will also provide significant employment opportunities for UWS graduates and the Sydney workforce."
"The Western Sydney region was chosen because it is a major center for population growth and industry development and Polaris's corporate philosophy is aligned with UWS's strong commitment to community engagement," said Arun Jain, chairman and chief executive officer, Polaris Software Lab Limited.
The University of Western Sydney and Polaris Software will sign a Memorandum of Understanding on April 29 at the UWS Parramatta Campus.
Polaris Software is also in the process of establishing a software testing lab in Sydney.
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SYDNEY (AUSTRALIA)/CHENNAI (INDIA): Polaris Software has partnered with the University of Western Sydney for contribution to local capacity building and help address the issue of IT skill shortages in Australia.
New South Wales government's Department of State and Regional Development, which helped Polaris launch its PACE Labs - a software testing automation and performance engineering Center of Excellence - in Sydney last year, would facilitate the partnership.
"The partnership will contribute to international research, skills & workforce building for Western Sydney and work experience & exchange programs for UWS graduates," said Beryl Hesketh, Dean of the College of Health and Science at UWS.
"It will also provide significant employment opportunities for UWS graduates and the Sydney workforce."
"The Western Sydney region was chosen because it is a major center for population growth and industry development and Polaris's corporate philosophy is aligned with UWS's strong commitment to community engagement," said Arun Jain, chairman and chief executive officer, Polaris Software Lab Limited.
The University of Western Sydney and Polaris Software will sign a Memorandum of Understanding on April 29 at the UWS Parramatta Campus.
Polaris Software is also in the process of establishing a software testing lab in Sydney.
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Industry welcomes FinMin decision
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BANGALORE, INDIA: The IT industry has welcomed finance minister P Chidambaram's announcement to extend tax holiday by a year for the Software Technology Park of India (STPI) scheme.
However, some companies while greeting the decision opined that an extension for a longer period would have been better.
S Mahalingam, CFO and ED, TCS
As an industry, we have the confidence to continuously invest heavily in the growth of the economy and create hundreds of thousands of skilled jobs in the country. In this context, the extension of the STPI scheme until 2010 will further strengthen the IT industry and hopefully, pave the way for further extensions.
V Balakrishnan, CFO, Infosys Technologies
This is a good move and would benefit the small and medium sized companies who are finding it difficult to move into SEZ space. Most of the larger companies are already pursuing their SEZ plans aggressively. This move will enable them to enjoy the tax benefits further for a period of one year on their revenues derived from their existing STP operations.
Srinivas Vadlamani, CFO, Satyam Computer Services
The extension of STPI benefits by one year is definitely a welcome move while an extension for a longer period would have definitely been more welcome. It could not have come at a more appropriate time, as the sector is grappling with the twin effects of the unprecedented surge in the rupee and uncertainty in the US economic landscape.
Swaminathan Krishnan, SVP (Global Business Operations) & CMO, Sasken Technologies
The extension is too short. One-year does not make a big impact. One-year horizon is pretty short term in planning cycle. I would have preferred a much longer period. Five-year extension would have an impact for the industry.
Rostow Ravanan, CFO, MindTree Ltd.
We are happy about the announcement, although a longer extension would have been more welcome. Overall, the extension is beneficial to the industry as a whole, particularly to small and medium firms.
N Ramachandran, CFO, iGATE Global Solutions
The extension of tax holiday for IT companies has been very timely and will help face the impending challenges of prevailing global economic uncertainties as well as strengthening Indian rupee. We do hope that the government takes a re-look at the whole scheme of tax holiday and formulates a more stable longer-term tax incentive structure that can be one of the enablers for the Indian IT sector to move up the value chain and attain the next level of dominance in the world market.
Archana Srinivasan, VP, Finance, Cybernet-SlashSupport
This step will give some reprieve to the STPI units and also help them retain their competitive edge especially in the current market scenario of the fluctuating rupee.
JA Chowdary, MD, NVIDIA Graphics Pvt. Ltd.
It is definitely a good decision especially for small and medium enterprises. The large companies have benefited for a long time and have their own campuses. Now, small companies should not be denied of this and this extension should be for a longer period. But we are happy that it has been extended for at least another year.
Ravi Pandit, chairman & Group CEO, KPIT Cummins
This is a welcome move for the entire industry, which is currently under a lot of pressure due to the strengthening rupee and weakening US economy. Moreover, the STPI scheme holds a special importance for the smaller companies as it provides an impetus for accelerated growth.
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BANGALORE, INDIA: The IT industry has welcomed finance minister P Chidambaram's announcement to extend tax holiday by a year for the Software Technology Park of India (STPI) scheme.
However, some companies while greeting the decision opined that an extension for a longer period would have been better.
S Mahalingam, CFO and ED, TCS
As an industry, we have the confidence to continuously invest heavily in the growth of the economy and create hundreds of thousands of skilled jobs in the country. In this context, the extension of the STPI scheme until 2010 will further strengthen the IT industry and hopefully, pave the way for further extensions.
V Balakrishnan, CFO, Infosys Technologies
This is a good move and would benefit the small and medium sized companies who are finding it difficult to move into SEZ space. Most of the larger companies are already pursuing their SEZ plans aggressively. This move will enable them to enjoy the tax benefits further for a period of one year on their revenues derived from their existing STP operations.
Srinivas Vadlamani, CFO, Satyam Computer Services
The extension of STPI benefits by one year is definitely a welcome move while an extension for a longer period would have definitely been more welcome. It could not have come at a more appropriate time, as the sector is grappling with the twin effects of the unprecedented surge in the rupee and uncertainty in the US economic landscape.
Swaminathan Krishnan, SVP (Global Business Operations) & CMO, Sasken Technologies
The extension is too short. One-year does not make a big impact. One-year horizon is pretty short term in planning cycle. I would have preferred a much longer period. Five-year extension would have an impact for the industry.
Rostow Ravanan, CFO, MindTree Ltd.
We are happy about the announcement, although a longer extension would have been more welcome. Overall, the extension is beneficial to the industry as a whole, particularly to small and medium firms.
N Ramachandran, CFO, iGATE Global Solutions
The extension of tax holiday for IT companies has been very timely and will help face the impending challenges of prevailing global economic uncertainties as well as strengthening Indian rupee. We do hope that the government takes a re-look at the whole scheme of tax holiday and formulates a more stable longer-term tax incentive structure that can be one of the enablers for the Indian IT sector to move up the value chain and attain the next level of dominance in the world market.
Archana Srinivasan, VP, Finance, Cybernet-SlashSupport
This step will give some reprieve to the STPI units and also help them retain their competitive edge especially in the current market scenario of the fluctuating rupee.
JA Chowdary, MD, NVIDIA Graphics Pvt. Ltd.
It is definitely a good decision especially for small and medium enterprises. The large companies have benefited for a long time and have their own campuses. Now, small companies should not be denied of this and this extension should be for a longer period. But we are happy that it has been extended for at least another year.
Ravi Pandit, chairman & Group CEO, KPIT Cummins
This is a welcome move for the entire industry, which is currently under a lot of pressure due to the strengthening rupee and weakening US economy. Moreover, the STPI scheme holds a special importance for the smaller companies as it provides an impetus for accelerated growth.
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