IBM opens Partner Sales Support Center in India

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BANGALORE, INDIA: IBM today announced the launch of "Partner Sales Support Center", designed to provide IBM Business Partners throughout India with services specific to sales opportunities.

The Center is a centralized team operating from IBM that will help business partners with product positioning, competitive updates, customized customer configuration, and customized product pricing.

IBM teams based in the North, South, East and West will help business partners in those regions determine the best technologies for their customers and will help strengthen collaboration with IBM.

This initiative comes on the heels of the realignment of IBM System and Technology Group from a product centric model to a customer centric one.

Ajay Mittal, country manager – Volume Business, Systems and Technology Group IBM India/ SA, said, "The goal of the Partner Sales Support Center is to help our business partners become better consultants who understand the specific needs of their customers. Given the constantly changing needs of our customers throughout India, both large and small, it is our responsibility to arm our Business Partners with the right information to address these needs. Our geo-expansion to 14 new cities last year will help us penetrate and reach more partners."



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